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    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

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    Explore the Marketing Strategy Course Catalog

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Mobile App Developers

      Skills you'll gain: Prompt Engineering, Generative AI, Large Language Modeling, ChatGPT, AI Personalization, Mobile Development, Data Ethics, OpenAI, Artificial Intelligence, Software Development Tools, Software Testing, Test Automation, Software Development, Machine Learning Methods, DevSecOps, Application Security, CI/CD, Cloud Applications, Natural Language Processing, Image Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7.1K reviews

      Advanced · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Product Managers

      Skills you'll gain: Prompt Engineering, Generative AI, ChatGPT, Commercialization, Product Management, Product Lifecycle Management, Stakeholder Communications, OpenAI, Technical Product Management, Artificial Intelligence, Customer experience improvement, Team Building, Return On Investment, Product Development, New Product Development, Product Strategy, Microsoft Copilot, Large Language Modeling, Technical Communication, Image Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7.1K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Human Resources (HR) Professionals

      Skills you'll gain: Prompt Engineering, Generative AI, ChatGPT, HR Tech, Human Resources Software, Human Resources Management and Planning, OpenAI, Human Resources, Workforce Planning, Human Resource Strategy, Data Ethics, Large Language Modeling, Artificial Intelligence, Program Development, Employee Engagement, Content Creation, Recruitment, Performance Appraisal, Employee Onboarding, Image Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Market Research and Consumer Behavior

      Skills you'll gain: Survey Creation, Surveys, Market Research, Business Research, Consumer Behaviour, Marketing Strategies, Research Design, Data Analysis, Research Reports, Market Analysis, Research Methodologies, Experimentation, Customer Analysis, Focus Group, Business Marketing, Decision Making

      4.4
      Rating, 4.4 out of 5 stars
      ·
      4.8K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Meta

      Meta React Native

      Skills you'll gain: React Native, Jest (JavaScript Testing Framework), Version Control, UI/UX Research, Usability Testing, Unix Commands, Restful API, Git (Version Control System), Persona (User Experience), GitHub, Interaction Design, User Experience Design, SQL, User Interface and User Experience (UI/UX) Design, User Interface (UI), User Experience, Mobile Development, Design Research, React.js, Javascript

      4.6
      Rating, 4.6 out of 5 stars
      ·
      11K reviews

      Beginner · Specialization · 3 - 6 Months

    • U

      University of Michigan

      Successful Negotiation: Essential Strategies and Skills

      Skills you'll gain: Negotiation, Contract Negotiation, Conflict Management, Mediation, Sales Strategy, Arbitration, Communication, Influencing, Planning, Decision Making, Ethical Standards And Conduct, Cultural Diversity

      4.8
      Rating, 4.8 out of 5 stars
      ·
      20K reviews

      Beginner · Course · 1 - 3 Months

    • U

      Universidad de Palermo

      Marketing digital para E-commerce

      Skills you'll gain: Performance Measurement, Marketing Analytics, Digital Advertising, Target Audience, Marketing Planning, Key Performance Indicators (KPIs), Digital Marketing, E-Commerce, Social Media Marketing, Marketing Strategy and Techniques, Analysis, Market Opportunities, Goal Setting

      4.8
      Rating, 4.8 out of 5 stars
      ·
      216 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      Agentic AI and AI Agents for Leaders

      Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI Agents, Generative AI, Workflow Management, Agentic systems, Productivity, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), AI Personalization, Business Process Automation, OpenAI, Personalized Service, Large Language Modeling, Automation, Business Transformation, Expense Management, Creative Thinking, Ingenuity, Technology Strategies

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6.5K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free
      Free
      G

      Goldman Sachs

      Fundamentals of Sales and Marketing, with Goldman Sachs 10,000 Women

      Skills you'll gain: Target Market, Sales Strategy, Marketing Planning, Marketing, Sales Process, Sales, Marketing Strategy and Techniques, Marketing Analytics, Digital Marketing, Brand Management, Market Opportunities, Business Metrics, Customer Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.2K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Minnesota

      Human Resource Management: HR for People Managers

      Skills you'll gain: Performance Management, Performance Appraisal, Employee Performance Management, Compensation Management, Compensation Strategy, Compensation and Benefits, Constructive Feedback, Workforce Planning, Human Resource Strategy, Human Resources, Employee Onboarding, Recruitment, Recruitment Strategies, Human Capital, Compensation Analysis, Talent Acquisition, Human Resources Management and Planning, People Management, Job Analysis, Payroll

      4.8
      Rating, 4.8 out of 5 stars
      ·
      15K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      Prompt Engineering

      Skills you'll gain: Prompt Engineering, ChatGPT, Ideation, Verification And Validation, Data Validation, Data Presentation, Productivity, Document Management, Generative AI, Artificial Intelligence, Large Language Modeling, Risk Management Framework, Microsoft Excel, Creative Thinking, Ingenuity, Brainstorming, Problem Solving, Data Ethics, Data Analysis, Information Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6.7K reviews

      Beginner · Specialization · 1 - 3 Months

    • C

      Coursera Instructor Network

      GenAI for Digital Marketing Specialists

      Skills you'll gain: Generative AI, Marketing Analytics, Data Ethics, Brand Strategy, Content Creation, Prompt Engineering, Marketing, Marketing Automation, AI Personalization, Data-Driven Decision-Making, Competitive Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      35 reviews

      Intermediate · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular marketing strategy courses

    • Generative AI for Mobile App Developers: IBM
    • Generative AI for Product Managers: IBM
    • Generative AI for Human Resources (HR) Professionals: IBM
    • Market Research and Consumer Behavior: IE Business School
    • Meta React Native: Meta
    • Successful Negotiation: Essential Strategies and Skills: University of Michigan
    • Marketing digital para E-commerce: Universidad de Palermo
    • Agentic AI and AI Agents for Leaders: Vanderbilt University
    • Fundamentals of Sales and Marketing, with Goldman Sachs 10,000 Women: Goldman Sachs
    • Human Resource Management: HR for People Managers: University of Minnesota

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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